『Colours of Social Media』のカバーアート

Colours of Social Media

Colours of Social Media

著者: Enoch "RobotBoy" Appiah Jr.
無料で聴く

今ならプレミアムプランが3カ月 月額99円

2026年5月12日まで。4か月目以降は月額1,500円で自動更新します。

概要

Hosted by Enoch "RobotBoy" Appiah Jr., this vibrant podcast explores the dynamic world of digital marketing. Discover trends, strategies, and tools to help individuals and businesses connect, engage, and thrive. Each episode features expert interviews, practical tips, and insights to help you stand out and make an impact. Whether you're a marketer, entrepreneur, or creative, Colours of Social Media Podcast brings you the knowledge you need in your journey in #DigitalMarketing.Enoch "RobotBoy" Appiah Jr. マーケティング マーケティング・セールス 経済学
エピソード
  • Cybersecurity Tips Every Digital Marketer Needs with Eric K. Mensah | Ghana
    2026/04/11

    Is your digital marketing business truly safe online? 🔐In this episode of Colours of Social Media, Enoch "RobotBoy" Appiah Jr. sits down with Eric K. Mensah — a Cybersecurity and Financial Crimes Specialist — to talk about the cybersecurity threats that digital marketers in Africa and beyond are most vulnerable to, and exactly what you can do to protect yourself and your clients.


    Whether you're a freelance digital marketer, a small business owner, or just starting your career in #digitalmarketing, this conversation will open your eyes to the risks hiding in plain sight — and how to stay ahead of them.🎯 In This Episode, You'll Learn:

    Why digital marketers are prime targets for cybercriminals

    The most common cybersecurity mistakes marketers make

    Best practices to protect your accounts, data, and clients

    How to build trust with clients through a secure digital presence

    Cybersecurity career opportunities are growing across Africa

    ⏱️ Timestamps:

    00:00 — A very Brief Introduction

    01:02 — Unsolicited Messages on LinkedIn

    08:21 — Why Cybersecurity Matters for Digital Marketers

    10:20 — Common Cyber Threats Marketers Face

    14:50 — Best Practices to Stay Safe Online

    22:11 — Growing Cybersecurity Talent in Africa

    29:21 — Final Advice for Digital Marketers


    👤 About Eric K. Mensah:

    Eric K. Mensah is a Cybersecurity and Financial Crimes Specialist passionate about growing young talents within Africa in the cybersecurity domain and contributing to a safer, more secure digital world.

    🔗 Connect with Eric: https://www.linkedin.com/in/erickwakumensah/


    🎙️ About Colours of Social Media:

    Colours of Social Media is a digital marketing podcast hosted by Enoch "RobotBoy" Appiah Jr. — sharing real industry experience with budding digital marketers and small business owners across Ghana and Africa.

    📌 Subscribe for new episodes every week: https://youtube.com/@cosmpod

    ☕ Support the show: https://buymeacoffee.com/iamrobotboy

    📲 Follow on Instagram: @cosmpod

    🐦 Follow on Twitter/X: @cosmpod

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    33 分
  • Danny Greeff on Why Agencies Are Missing the Performance Advantage
    2026/02/28

    Are agencies overlooking the power of uniting creative and distribution? In this thoughtful conversation, @DannyGreeff of RebelRebel reveals how Social Display Advertising is quietly transforming digital strategies—especially in Africa’s dynamic media landscape.Key takeaways:- The intertwined origin stories of RebelRebel and social display innovation- Why agencies must break down silos between creative and distribution teams- How Africa’s digital ad market is evolving amid global competition- Mindset and education shifts needed for agency success- Real-world lessons from the Hungry Lion case study- Actionable steps for agencies to lead with social displayDiscover how integrating social display can unlock new creative and performance potential. Reflect on your current strategies—and watch the full conversation: https://youtu.be/jWFOxiJ_tIo----Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy---00:20 Introduction to Social Display Advertising02:06 Founding of RebelRebel and Its Connection to Social Display05:05 State of Digital Advertising in Africa08:04 Introduction to Social Display12:24 The Importance of Education in Social Display15:28 The Shift in Consumer Behaviour Towards Social Media20:15 Case Study: Hungry Lion's Expansion25:00 The Double-Edged Sword of Being First to Market27:00 Practical Steps for Agencies in Social Display30:00 The Rise of Social Display in Africa31:00 Mindset Shift for Agencies in Social Advertising

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    35 分
  • Priscilla Osei-Wusu Builds Awareness without the Noise
    2026/02/14

    In a digital world obsessed with virality, loud content, and overnight growth, many small businesses are visible—but not intentional. In this episode of Colours of Social Media, host Enoch Robotboy Appiah Jr. ( @iamrobotboy69 ) sits down with Priscilla Osei-Wusu (Comms Girlie) to talk about what it really means to build awareness without the noise.Priscilla shares her perspective on intentional digital visibility, thoughtful communication, and why chasing trends without strategy can do more harm than good. This conversation is for business owners, marketers, and creators who want to show up online with clarity, build trust, and create real opportunities—without burning out or shouting into the void.In this episode, we discuss:1. Why virality isn’t always the goal for small businesses2. What “showing up cautiously” looks like in today’s digital landscape3. Common mistakes brands make when visibility comes before strategy4. How to build awareness that leads to trust, collaboration, and growth5. Simple ways to show up online with intention and clarityIf you’re feeling overwhelmed by content, platforms, or the pressure to always be visible, this conversation is for you.--------------------------------------------------------------------Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy--------------------------------------------------------------------00:00 Introduction00:42 Who is Comms Girlie?03:11 Showing Up with Clarity Without Chaos06:36 Mistakes made by SMEs on Digital Spaces09:44 How to balance being viral and showing up cautiously13:59 What Does Strategic Visibility Look Like?16:34 Staying Safe Online18:57 Actions SMEs need to put a stop to21:09 Where to Start when you get overwhelmed with platforms24:24 What Does Success Look Like on Digital26:49 Getting in Touch with Comms Girlie

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    28 分
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