『Entrepreneur to Author』のカバーアート

Entrepreneur to Author

Entrepreneur to Author

著者: Scott A. MacMillan
無料で聴く

今ならプレミアムプランが3カ月 月額99円

2026年5月12日まで。4か月目以降は月額1,500円で自動更新します。

概要

A clear, concise, and compelling mix of first-person narrative and expert guests that takes the listener on a journey of writing and publishing their expertise-based, nonfiction book. From content creation to story strategy. From building authority to growing a business. From Entrepreneur to Author.Copyright Scott A. MacMillan マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
エピソード
  • E2A 105 AI-Supported Writing for Entrepreneurs: How Georgia Stormont Shaped Selling in the Paddock Without Losing Her Voice
    2026/04/21
    In this episode of The Entrepreneur to Author Podcast, your host Scott MacMillan speaks with agricultural sales coach, speaker, and podcaster Georgia Stormont about her new book, Selling in the Paddock: A People-First Framework for Sales in Agriculture. Drawing on years spent working directly with growers across Australia, Georgia wrote the book for sales reps, sales leaders, and national sales managers who spend their days driving up farm driveways and into rural retail stores. She explores what makes ag sales different from other industries—the emotional weight of living where you work, volatile profit cycles, and the often-unspoken grief when seasons of effort are wiped out by weather or markets—and shows readers how to have conversations that truly land, handle objections with confidence, and close sales without sacrificing trust.Built around her “Selling in the Paddock” blueprint, the book deliberately starts with “know yourself” rather than product knowledge or tactics. Georgia explains that most ag sales professionals are technically strong but underdeveloped in self-awareness, communication, and emotional intelligence—the “power skills” that drive real-world results. Selling in the Paddock helps readers understand their own style, recognize what drives their customers, and adapt to build stronger relationships and better outcomes in the field. Georgia also shares how she collaborated with AI tools to structure her ideas in a way that worked with her dyslexia and neurodivergent thinking while keeping every story and insight authentically hers, resulting in a practical, people-first guide for anyone looking to sell more confidently and compassionately in agriculture.GUEST BIO Georgia Stormont is an agricultural sales coach, speaker and podcast host dedicated to helping people sell with confidence in the ag industry. After spending more than 15 years working as a sales representative in horticulture, driving farm tracks and sitting at kitchen tables with growers, Georgia saw first-hand how different selling in agriculture is from most other industries.Today she works with agribusiness companies across Australia to help sales teams communicate better, build stronger relationships with growers and ultimately sell more effectively. Through coaching, workshops and facilitation, Georgia focuses on practical tools that work in the real world of agriculture — where trust, reputation and long-term relationships matter.She is the host of the podcast Selling in the Paddock, where she speaks with farmers, sales reps and industry leaders about the conversations that drive agriculture forward. Georgia is also the author of the upcoming book Selling in the Paddock, a people-first framework for selling in agriculture.Based in Melbourne, Georgia continues to work closely with growers and ag businesses and remains passionate about supporting the next generation of agricultural sales professionals.CONNECT WITH GEORGIA Book Website: amazon.com.au/Selling-Paddock-People-First-Confidence-Agriculture/dp/1998528812 Website: curiousgeorgiacoaching.com LinkedIn: linkedin.com/georgiastormontInstagram: @curiousgeorgiacoachingCONNECT WITH SCOTTentrepreneurtoauthor.comgrammarfactory.comLinkedIn (@scottmacmillan): linkedin.com/in/scottmacmillanInstagram (@scottamacmillan) instagram.com/scottamacmillan Medium (@scottamacmillan): scottamacmillan.medium.com
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    23 分
  • E2A 104: Writing Between Flights: Turning Quiet Moments into a Leadership Book with Wendy Walker
    2026/02/10
    In this episode of The Entrepreneur to Author Podcast, your host Scott MacMillan speaks with seasoned marketing leader and author Wendy Walker about the hidden emotional and psychological realities of leadership. Drawing from more than two decades in high-pressure, globally distributed corporate roles, Wendy shares how her book Between Flights took flight—quite literally—on airplanes, in the liminal space between meetings, cities, and family time.

    Wendy and Scott explore why so many leaders carry the “unspoken” parts of leadership alone, why reflection is not a luxury but a vital leadership practice, and how small, intentional pauses can help leaders stay grounded and aligned with their values. Wendy also describes her journey from writing purely for herself on her phone’s notes app to sharing her reflections on LinkedIn and ultimately publishing them as a book.

    Whether you’re an executive, an emerging leader, or an entrepreneur aspiring to authorship, this conversation offers a calm, honest look at what it really takes to lead with heart in high-intensity environments—and how writing can help you process, make sense of, and ultimately share those experiences with others.

    GUEST BIO
    Wendy Walker is a marketing leader, creative advocate, and thoughtful voice on what it really takes to lead with heart. For more than two decades, she has shaped brands and cultures across industries and continents, guiding teams through growth, transformation, and creative reinvention.
    She believes leadership is not about titles or power, but about the impact we have on others — and the energy we leave behind long after we’ve moved on.
    Wendy’s career has spanned senior marketing roles at global, regional, and startup levels, always anchored in the conviction that creativity and clarity can drive both impact and integrity. Beyond the corporate world, she has played a significant role in shaping the industry as Founder and President of the International Advertising Association (IAA) Singapore chapter, Global Board Member of the IAA, and former Chair of The Marketing Society in Singapore, where she was awarded the title of Fellow. In 2025, she served as Global Jury President for the Creative B2B category at the Cannes Lions International Festival of Creativity, leading discussions that celebrated bold, transformative work on the global stage.

    SHOW LINKS
    LinkedIn Newsletter linkedin.com/newsletters/7323567288211714049/
    Get the book: amazon.com.au/Between-Flights-Reflections-Unspoken-Leadership/dp/199852874X

    CONNECT WITH WENDY

    LinkedIn: linkedin.com/ in/wendywalkersg

    CONNECT WITH SCOTT
    entrepreneurtoauthor.com
    grammarfactory.com

    LinkedIn (@scottmacmillan): linkedin.com/in/scottmacmillan
    Instagram (@scottamacmillan) instagram.com/scottamacmillan
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    16 分
  • E2A 103: Writing a Field Guide for Generalists with Siobhan O'Riordan
    2025/12/02
    In this episode of The Entrepreneur to Author Podcast, your host Scott MacMillan welcomes Siobhan O’Riordan, coach, advisor, and lifelong generalist to discuss her book Reframe: How Generalists Thrive in a Changing World. Drawing on her nonlinear career and client work, she unpacks the “generalist’s dilemma” of being essential yet often unseen and misunderstood. In Reframe, she offers a functional definition of a generalist built around ranging curiosity, creative connections, and context, giving generalists the language and framework they’ve lacked so they can better understand their strengths, articulate their value, and intentionally design careers that fit them.

    She also reflects on the writing journey behind the book, noting that long-form writing is a very different discipline from day-to-day writing. The process forced her to clarify her thinking, decide what truly served the reader, and turn years of experience into a focused, practical guide. With the help of structure, a clear curriculum, and a supportive writing community, she completed a book that argues generalists are increasingly vital in a changing world—able to experiment, test, and take risks in ways specialists often can’t.

    EPISODE LINKS:
    First two chapters of "Reframe" Free big-sea-strategies.kit.com/7b06068914
    Expert Author Community: expertauthor.community

    GUEST BIO
    As a certified coach, advisor, and founder of Big Sea Strategies, Siobhán helps individuals and teams anchor in their strengths to navigate change.

    A Generalist with experience across the social sector, Siobhán has worked with hundreds of individual leaders, teams, and board members across 100+ organizations with revenues ranging from $500K to $30M. Her lifelong commitment to helping others learn, grow, and succeed is her favorite job; she taught high school history at The Lincoln School in Kathmandu, Nepal. Siobhán is a certified Gallup® Global CliftonStrengths™ Coach with a BA in History and MA in Teaching from Tufts University.

    CONNECT WITH SIOBHAN
    Book Website: bigseastrategies.com/book
    Website: bigseastrategies.com
    LinkedIn: linkedin.com/in/saoriordan/

    CONNECT WITH SCOTT
    entrepreneurtoauthor.com
    grammarfactory.com

    LinkedIn (@scottmacmillan): linkedin.com/in/scottmacmillan
    Instagram (@scottamacmillan) instagram.com/scottamacmillan
    Medium (@scottamacmillan): scottamacmillan.medium.com
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    19 分
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