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In this episode of Recruitment and Beyond, Ewan sits down with Andrew Nicholson, CEO of Kulea, for a straight talking and genuinely useful exploration of what a modern recruitment and HR tech stack should look like. The conversation digs beneath the surface of AI and automation and tackles the practical realities that leaders, recruiters and HR teams face when trying to make technology work in fast changing organisations.

Andrew explains why data quality is the quiet foundation that determines whether any of these tools succeed. He shares how AI amplifies poor data, how false engagement signals from email bots can skew automated workflows, and why so many businesses unintentionally undermine their brand through irrelevant or misdirected communications.

The discussion also covers where automation genuinely adds value, why companies often fail to see productivity gains even after introducing new systems, and the role of thoughtful human oversight in keeping everything on track. Ewan and Andrew break down the misconceptions surrounding AI, including what it can and cannot do, and explore how upcoming regulation will push organisations to be more transparent about how machine assisted decisions are made.

From personalisation at scale to the dangers of automating a broken process, this episode offers clear, practical insights for anyone reviewing their tech stack or planning a digital transformation. Andrew brings real world examples from across the recruitment landscape, along with advice on future proofing, building connected best of breed solutions and developing teams with the skills and mindset to thrive in a more automated world.

It is an open, engaging and often eye opening conversation that helps leaders cut through the hype and understand how to get real value from their technology.

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This week, we spotlight community impact with Aberdeen FC Community Trust. MINDSET Development Officer Murray Collie explains how the Trust uses the power of football to deliver a 12-week programme that helps pupils aged 10 to 14 build confidence, manage anxiety, take positive risks and strengthen their support networks.

We dig into the structure of winning words, how teachers weave sessions into PSE, and why early, preventive work matters. Murray shares outcomes schools are seeing, including more pupils seeking help when they need it and a stronger understanding of empathy and resilience, plus how the programme could scale with other club foundations across Scotland. If you are in HR, in education, or care about youth wellbeing, this is a must-listen.

Guest: Murray Collie, MINDSET Development Officer, Aberdeen FC Community Trust.

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What happens when a professional executive coach looks at the leadership development gap and decides to do something about it at scale?

In this episode, Ewan is joined by Kirsty Bathgate, founder of Gearing for Growth and co-founder of Bravyn, an AI-powered coaching platform designed to bring meaningful leadership development to the people who need it most — early and mid-stage leaders who rarely get access to coaching at all.

Kirsty makes a compelling case: 80% of new leaders receive no formal leadership training. 70% of people who leave jobs leave their manager, not their company. And disengaged teams are costing the global economy close to a trillion dollars a year. Bravyn was built to tackle that problem head on.

But this isn't a story about replacing coaches with chatbots. Kirsty is an accredited executive coach of 15 years, and she's built Bravyn to coach — properly coach — using accredited competencies, rigorous ethics standards, and technology that asks the questions rather than hands out the answers.

In this conversation, Ewan and Kirsty cover:

• Why AI coaching done badly is making people worse at thinking for themselves
• How Bravyn personalises every coaching conversation to the individual's goals, role, and employer
• The trust and data privacy considerations that matter to HR leaders
• How organisations can measure real ROI from coaching at scale
• Kirsty's three must-ask questions before adopting any AI coaching tool
• If you're in HR, lead a growing team, or just want to understand where AI fits in the future of leadership — this one is well worth your time.

Connect with Kirsty on LinkedIn or visit bravyn.ai to find out more.

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