In this episode, we sit down with Gary Capps, founder of My CRM Sim, a unique tool serving agencies in the HighLevel ecosystem.

Gary may call himself “micro-famous,” but within the community he’s known for something far more powerful than visibility — generosity, consistency, and solving a very specific problem exceptionally well.

We explore:

• How Gary identified a niche gap in SMS delivery support
  

• The process of building a marketplace app that integrates seamlessly with HighLevel
  

• Positioning yourself uniquely in a crowded SaaS space
  

• Scaling through service, not hype
  

• Why being a genuinely helpful human being can outperform aggressive marketing
  

• Leveraging speaking gigs, webinars, and free resources to grow authority
  

Gary shares how My CRM Sim helps agencies offer affordable, reliable SMS solutions — creating a win-win for agency owners, their clients, and the broader ecosystem.

If you’re building backend tools, exploring marketplace apps, or looking to differentiate your agency with practical solutions, this episode delivers real-world insight on finding the right problem, solving it well, and growing through contribution.

🎧 Tune in to learn how simplicity, generosity, and smart positioning can create sustainable success in the SaaS world.

In this episode, we sit down with Shane Guy, formerly known as “The Pool Guy,” who is now stepping into a bigger vision — building a platform designed to transform trades and service businesses from the inside out.

After more than a decade in the swimming pool industry, logistics, retail, and coaching, Shane is now the founder of Servigo — a systems-driven platform built to help tradies and service business owners get off the tools, automate operations, and scale with clarity.

Inside this conversation, we explore:

• The evolution from hands-on tradesman to platform founder
  

• Why most tradies struggle to step out of daily operations
  

• Building systems that create freedom, not just revenue
  

• The power of collaboration over competition in local industries
  

• Creating a community-focused growth model
  

• Moving fast — without desperation — through clarity and alignment
  

• The vision behind the Servigo Roadshow and scaling nationally
  

Shane shares how years of observation, collecting ideas, studying business leaders, and working within trades have culminated in a mission much bigger than himself — helping business owners build sustainable, systemised, lifestyle-aligned companies.

This episode is about legacy, service, leadership, and designing a business that serves your life — not the other way around.

If you’re a tradie, service provider, or founder wanting to step into the next phase of growth, this conversation will challenge you to think bigger, move faster, and serve deeper.

🎧 Tune in to hear how Shane Guy is building not just a brand — but a movement.

In this special compilation episode, Priya sits down with some of the most respected builders, founders, and innovators in the HighLevel and SaaS ecosystem.

Featuring conversations with:

• Sujith Menon – Backend CRM expert and GoHighLevel specialist
• Shane Guy – Founder of Servigo, transforming trades & service businesses
• Johan Ahlberg & Walt Bayliss – White label SaaS leaders and AI automation pioneers
• Gary Capps – Founder of My CRM Sim, solving SMS delivery challenges for agencies
• Lachlan Bode – Founder of NX AI, bridging traditional business exits with AI innovation

This episode explores:

• The power of partnerships and complementary skill sets
• Backend mastery vs. sales-driven growth
• Scaling white label SaaS businesses sustainably
• Finding and owning a niche in competitive markets
• Exiting traditional industries and pivoting into tech
• Leveraging AI to create leverage, visibility, and scalability
• Building legacy-driven businesses with alignment and clarity

These are not surface-level conversations.

They are honest, strategic, and insight-rich discussions about positioning, partnerships, pivots, community, and long-term thinking in the SaaS and automation space.

If you’re an agency owner, SaaS founder, automation builder, or entrepreneur looking to scale with intention, this compilation delivers real-world lessons from those actively building and evolving in the industry.

🎧 Tune in for powerful insights, practical strategies, and behind-the-scenes perspectives from leaders shaping the future of the HighLevel ecosystem.

🔔 Follow the podcast for more episodes on SaaS growth, AI, marketing automation, and business scaling strategies.

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